News - Alpha Affiliates

Alpha Affiliates Expands Its Stage in Rome

Content Manager — Fri, 24 Oct 2025 08:06:48 +0000

Alpha Affiliates is heading to SiGMA Central Europe (Rome, Italy, November 3–6) and continues to open a new chapter in its story. After setting the direction at iGB London, Alpha continues to evolve from a high-performing affiliate program into a lifestyle-driven brand where performance, creativity and culture meet.

A New Scale of Presence

At Booth G1015, Alpha presents its most expanded team to date, uniting specialists from affiliate management, product dept, Marketing and others. This presence reflects a broader vision and deeper collaboration within the brand ecosystem.

Fashion as Identity

Following its debut in London, the Alpha Fashion Collection 001 “Worldwide Movement” comes to Rome. The collection bridges work and lifestyle, expressing ambition, individuality and belonging. It captures the rhythm and aesthetic of the Alpha mindset: confident, bold and always moving forward.

The Alpha Race Grand Finale

Running from October 1, 2025 to January 31, 2026, the Alpha Race Grand Finale remains the core of Alpha’s community campaign with a €500K prize pool that celebrates drive, connection and performance. Rome marks a milestone in this journey, bringing partners, creators and innovators closer to the circle that defines Alpha.

Where Performance Meets Culture

Alpha’s participation at SiGMA Rome is a statement of evolution. From the fashion to the race, Alpha keeps merging data with design, strategy with story and people with purpose.

Join us to be the first in the circle!

Event Details
SiGMA Central Europe, Rome, Italy
November 3–6, 2025
Booth G1015

What Data Doesn’t Tell You: Inside Alpha’s Media Buying Mindset

Content Manager — Tue, 14 Oct 2025 08:07:15 +0000

Behind every metric, there’s timing, instinct, and the courage to test what others avoid.
In this interview, Darhan, Head of Media Buying at Alpha Affiliates, shares how he sees the craft today — from scaling myths and intuition-driven wins to the mindset that turns traffic into long-term performance.

Interview

1. What was the biggest myth about media buying you believed before you started — and how did reality change your perspective?

The biggest myth in media buying is thinking that if you scale ad spend by 10x, your results will grow by 10x as well. That’s the most common and most painful mistake.

2. When was the moment you first thought: “Yes, this is my field”?

The very moment I launched my first ad campaign and saw the first leads and the first money behind them.

3. What’s the most unexpected traffic source you’ve ever tried that actually performed well?

It was clickunder traffic. Very interesting, complex, and expensive, but surprisingly effective.

4. Can you share an example of a campaign where instinct mattered more than the data, and it worked?

I can’t share a concrete example since I don’t want to reveal our working strategies. But I can say that about 70% of successful campaigns came from intuition. It’s the accumulated “visual library” of creatives that starts guiding you.

5. Have you ever had a campaign that burned money but ended up being more valuable than a profitable one because of the insights it gave you?

Yes. Right now we’re testing a new traffic source for us, InApp. It’s quite expensive at the learning stage, but I see huge potential in it.

6. Why do you think more companies are building in-house media buying departments instead of relying solely on affiliates?

Stability. An in-house media buying team gives more control over traffic quality. You control what gets launched. Fraud is excluded by 99.9%. You can quickly launch new GEOs and brands. You can even run loss-making campaigns if necessary. Overall, it gives much more flexibility and control.

7. How has the definition of “quality traffic” shifted over the last couple of years?

As traffic volumes and data grew, advertisers realized that not only the quantity but also the quality of traffic matters. That’s a natural evolution of the market. At first, everyone just wanted leads. Then they started to look at how those leads behave, what their LTV is, etc. Driving traffic has become harder but the challenges have become much more interesting.

8. In your view, which tools or platforms are overrated in media buying today?

AI tools. Some people bet everything on them, which is a big mistake. Language models will be great in the future, no doubt. But right now, they can’t cover 100% of needs. They’re still weak at building apps or handling complex coding tasks. On the other hand, they’re already excellent at things like voiceovers for videos. So I’m all for using AI but in moderation, and not at the inflated prices people sometimes ask.

9. What’s one insight about working with algorithms that completely changed the way you approach campaigns?

That ad network algorithms don’t work 100%. They often (sometimes very often) misjudge the audience’s targeting. And something as simple as restarting campaigns can drastically improve performance.

10. If Meta suddenly banned all iGaming ads tomorrow, which 2–3 channels would you move to first?

Wait, is it even allowed? Then, new sources would be InApp and UAC. After that, PPC and pop traffic.

11. For someone just starting out, what would you say they should learn first — and what can wait until later?

First, study the documentation of ad networks. Understand how they work, their principles. Don’t ignore the guides no matter how boring they look. Sometimes they can save you thousands of dollars. Leave scaling for later. First, learn how to consistently generate results day by day.

12. Which parts of media buying do you think will get automated in the next 3–5 years — and which ones will always stay a hands-on craft?

With AI development, creative production will likely be automated, or at least greatly simplified, that’s something I personally look forward to. But direct campaign management will still require hands-on work. That said, automation of repetitive tasks will definitely increase the efficiency of every media buyer.

Alpha Affiliates Reveals the Alpha Race Grand Finale Into the Circle

Content Manager — Fri, 03 Oct 2025 14:06:42 +0000

Alpha Affiliates announces the launch of its most ambitious competition to date — the Alpha Race Grand Finale. Running from October 1, 2025 to January 31, 2026, the race features an expanded €500,000 prize pool, exclusive VIP access to a private event reserved for the chosen few, and new features designed to grow and engage the Alpha community like never before.

Where the Line Opens

At the line, most stop.
It’s not about speed. It’s about earning your pass into the circle.

What’s at stake:

€200,000 distributed among winners
€300,000 in luxury stays with VIP access to a private event

“The Grand Finale goes beyond the prizes. It’s about access — a door that opens to the inner circle, where bigger connections and higher goals come to life. Cross the line, and you’re in,” said Vitaly, CMO of Alpha Affiliates.

Enter the Circle

The Grand Finale marks the closing chapter of the current Alpha Race season — a culmination of months of competition and community growth. With new platform features, an expanding network, and four months of high-stakes performance, it delivers more than just rewards: it’s a chance to be part of something bigger, while driving long-term growth across the affiliate ecosystem.

For more information, visit our website link.

MEDIA CONTACT

pr@alpha-affiliates.com

About Alpha Affiliates:

Alpha Affiliates is an industry-leading direct advertiser with a decade of experience in iGaming. Operating as a partner program in gambling and betting verticals, the company boasts a portfolio of 13 diverse and unique brands, all of which hold licenses from the Malta and Curacao gaming authorities.

Since its launch in 2012, Alpha Affiliates has scaled at pace and is now recognised as one of the leading brands within the global iGaming community. With over 15,000 partners in 38 countries, Alpha Affiliates is on a mission to become a global force in iGaming and direct advertising.

Alpha Owns the Stage This September

Content Manager — Wed, 20 Aug 2025 10:39:30 +0000

Alpha Affiliates is gearing up for a high-impact September, joining two major industry conferences back-to-back:

SiGMA Euro-Med — Malta, September 1–4
SBC Summit — Portugal, September 16–18

Across both shows, the team will meet partners, share proven insights, and roll out new tools designed to drive real growth in 2025 and beyond.

At SiGMA Euro-Med, Alpha will highlight partner-focused solutions, fresh campaign formats, and promotional offers built to scale traffic and revenue. Later at SBC Summit, the spotlight shifts to strategy — showcasing success stories, exploring new traffic sources, and building collaborations across fast-growing markets.
“For us, September isn’t just about showing up — it’s about setting the pace for what’s next. We’re bringing fresh offers, actionable insights, and tools that help partners grow. The goal is simple: win bigger, faster, smarter — together,” said Vitaly, CMO at Alpha Affiliates.

Insights on new GEOs shaping the next wave of iGaming
High-converting offers built for performance
Scalable tools to grow traffic and ROI
Success stories proving profitable strategies in action
Strategy takeaways ready to replicate

MEDIA CONTACT
pr@alpha-affiliates.com

About Alpha Affiliates:
Alpha Affiliates is an industry-leading direct advertiser with a decade of experience in iGaming. Operating as a partner program in gambling and betting verticals, the company boasts a portfolio of 13 diverse and unique brands, all of which hold licenses from the Malta and Curacao gaming authorities.

Alpha Affiliates launches Worldwide Movement to redefine brand storytelling

Content Manager — Thu, 31 Jul 2025 09:58:31 +0000

Alpha Affiliates has introduced its first-ever collection, Worldwide Movement, shot on the streets of London and released as a lookbook. This drop goes beyond fashion — it kickstarts a renewed creative direction that redefines how the brand shows up in the iGaming world.

More than just merch, the collection serves as a visual manifesto shaped by experimental patterns, cultural nuance, and deliberate design. It marks a move toward a bolder, more expressive identity rooted in community and global relevance.

Captured in motion across London, the lookbook reflects a shift in tone: from transactional performance marketing to immersive brand presence within a wider cultural ecosystem.

Alpha Affiliates Lookbook Launch Highlights

Lookbook Drop 001: Worldwide Movement, captured in London, now live and loud online
First collection under the new visual identity
Campaign challenges conventional ideas of what affiliate marketing can look like

“We wanted to prove that affiliate marketing can speak the language of culture,” says Evgenia, Creative Producer. “Worldwide Movement is more than a campaign — it marks a turning point for us. We’re only picking up speed.”
Rome is next, and it’s ready to make an even louder statement.

How PR Became the Glue of Modern Brands

Content Manager — Thu, 17 Jul 2025 11:18:21 +0000

Evgenia, Creative Producer at Alpha Affiliates, breaks down how PR has outgrown press lists and become a force shaping brand culture, emotional loyalty, and bottom-line growth — especially in high-velocity industries like iGaming

PR in 2025. Still about the media — or something else entirely?

It’s gone far beyond media coverage.

We’re way past chasing headlines.

PR now flows through every part of the brand — from how we show up on social media, to how we speak internally, to how the product feels. It’s no longer a “channel.” It’s how the brand lives.

The game changed when algorithms did. You can’t just broadcast — you need to build something people actually want to lean into. That’s where creative PR comes in. The formats are faster, the signals are subtler, and the expectation is: I can relate.

We’ve leaned into a mixed strategy: legacy channels still matter, but they’re paired with new media, live formats, and storytelling that makes people feel something.

Is it harder to reshape a legacy — or start from scratch?

Blank slate sounds fun until you realize there’s no map.

But rebuilding an old system? That’s delicate work. You’re fixing the wiring without killing the power. Some habits run deep — undoing them takes a mix of patience, clarity, and knowing where you’re going.

That’s the path we took. We kept the bones, but rewrote the blueprint. Less corporate boilerplate: more lifestyle, more fashion cues, more edge.

Why does PR need to act like a production house now?

Because attention doesn’t stick to static ideas. For us, PR = brand producing.

We built an in-house video unit to shape the brand in real time: lookbooks, event edits, behind-the-scenes, campaign rollouts.

We’re not a media outlet, but we think like one. Every output should do more than inform — it should build equity.

What does a modern PR team actually look like?

It’s not about hiring fast, but designing the roles your brand will grow into.

I started with questions: What does PR need now? What do we test, where do we scale? Then built the system to match.

We rewired workflows, defined creative rituals, and set up bridges between PR, product, HR, and marketing.

My goal? A team that doesn’t just support strategy, but creates it.

Still measuring PR with ER and reach?

If those are your only KPIs, you’re missing the plot. What we care about now:

Did the story land emotionally?
Are people returning for more?
How’s the tone landing in the community?
Are we part of the conversation — or just floating past it?

And yes, that maps to business: acquisition, LTV, trust. If the brand doesn’t resonate, it doesn’t convert. PR isn’t a nice-to-have. It’s how we earn attention, build trust, and reduce friction across the funnel.

How is iGaming PR different?

It’s fast. It’s noisy. And if you’re not precise, you’re invisible.

You don’t win by being louder, you win by being relevant.

iGaming doesn’t reward generic moves. You need taste, timing, and a deep read on the culture. That means fewer broad strokes — more intention. And you have to build it with intent. Every message, every asset has a purpose. If it doesn’t, it’s just noise.

A bold call that paid off?

Our iGB presence was a bold bet, and worth every second.

We stepped away from traditional comms and built something people felt: a 360° bar, our fashion drop, a brand lookbook, the whole thing choreographed for impact. Not just visuals — full-on experience.

It worked because it didn’t look like anything else. That moment became a foundation. From there, we built out our new positioning, and people followed.

For someone starting in iGaming PR — what should they know?

It’s not forgiving.

But if you can keep pace — and love the pace — it pays off. It’s chaotic, but if you thrive in movement, you’ll never be bored.

What about internal comms? Where does the HR brand fit?

We don’t separate “external” and “internal” comms — it’s a single ecosystem where the brand speaks with one voice.

The HR brand isn’t a side stream. It’s part of our PR architecture.

We invest in creating an environment where employees feel belonging, and the market feels the values.

We lean into EGC (employee-generated content) because trust comes from real people. It’s not just banners and slogans — it’s tone of voice, visual style, internal storytelling, longreads, photoshoots, and live formats that make the brand breathe.

PR is no longer about appearances. It’s about the authentic signals that make a brand feel alive.

Alpha Affiliates: Redefining Event Presence and Affiliate Leadership at iGB L!VE London

Content Manager — Tue, 24 Jun 2025 12:31:53 +0000

Alpha Affiliates heads to iGB L!VE London with a bold vision, fresh brand momentum, and an evolving strategy that goes far beyond the traditional affiliate program playbook. In this exclusive interview, Vitalii, CMO of Alpha Affiliates, shares what’s next — and why this year’s iGB L!VE marks a defining moment for the company.

Alpha Affiliates will be attending iGB L!VE in London. What are your expectations of the event?

As always, we anticipate one of the year’s premier events, bringing together the industry’s leading professionals. I particularly value the shift towards a more diversified iGB format. It has grown beyond a traditional meeting point for affiliates and operators, evolving into a comprehensive platform where software developers, marketers, legal experts, game providers, and others collaborate and exchange ideas.

What will be the focus of Alpha Affiliates’ presentation at iGB L!VE?

We’re emphasizing three core aspects. First, we’re unveiling a spacious, thoughtfully designed stand featuring a 360-degree round bar, a VIP lounge for private meetings, and an inviting entrance area with interactive experiences — creating a true focal point at the event. Second, we’re bringing a multidisciplinary team, with representatives from nearly every department, ready to engage in meaningful discussions. And finally, iGB London represents a significant milestone in Alpha’s brand evolution. The debut of our new merch collection goes beyond conventional branded items; it’s a curated fashion line that reflects Alpha’s expansion into a broader lifestyle narrative. By stepping beyond the traditional scope of affiliate marketing, we’re shaping Alpha into a multidimensional brand experience that resonates not only within the affiliate sector but also across the wider cultural and business landscape.

Alpha Affiliates has been redefining the traditional conference booth. What inspired this shift towards more immersive and interactive designs?

It stems from our creative vision and the shifting expectations of today’s event landscape. The era of simple reception desks and a few chairs is long gone. Each of our booths serves as a vision statement, embodying Alpha’s visual identity, which lies at the heart of our brand. Our aim is to leave a lasting impression, attract attention, foster meaningful engagement, and ensure every visitor experiences the essence of Alpha. This philosophy informs our entire approach to booth design.

With affiliate marketing becoming increasingly competitive, how does Alpha Affiliates ensure differentiation and continued value for its partners?

It comes down to experience, team cohesion, and ambition. With more than a decade in the market, we can effectively analyze and anticipate trends. Our cohesive team enables smooth internal communication, empowering us to navigate challenges both internally and externally. We actively explore new opportunities, test emerging platforms and strategies, and consistently exchange insights with industry leaders. These efforts drive our sustained growth and adaptability.

Alpha Affiliates has been nominated for Best Affiliate Programme at the iGB Affiliate Awards. What does this recognition mean to you and your team?

It means a great deal to us. For me personally, and for Alpha as a whole, this nomination validates our ongoing commitment to excellence across every facet of operating an affiliate program. Being recognized by iGB is a tremendous honor, and we’re deeply grateful for the acknowledgement. At the same time, it motivates us to continue raising the bar.

Beyond iGB L!VE, what are Alpha Affiliates’ next commitments?

We’re excited about what the remainder of 2025 and the year ahead will bring. Several projects are already in motion, including expanding our media presence through the fashion collection rollout, hosting exclusive partner events, and finalizing a new ambassador partnership. While these initiatives are still in development, we’ll be announcing them officially soon — stay connected through our social media channels.

Alpha Affiliates Launches Signature Booth Redesign with a Focus on Partner Experience

Content Manager — Thu, 19 Jun 2025 12:33:20 +0000

Alpha Affiliates, a global affiliate network recognized for its high-performing offers and transparent partner approach, will attend iGB Live 2025 on July 2–3 at ExCeL London. This year, the team returns with a refreshed booth concept and a focused agenda: strengthening affiliate collaboration and supporting traffic growth across key markets.

At Booth B30, attendees can expect:

A redesigned booth reflecting Alpha’s established brand identity with a new visual direction;
Direct access to affiliate and business development leads;
Updates on high-converting offers, expanded GEO coverage, and key verticals;
Tailored partnership models built around traffic quality and performance goals;
Exclusive opportunities available only during the event.

“We approach iGB Live as more than an industry showcase. For us, it’s a working space — where affiliate relationships are strengthened, new deals are made, and performance strategies are built,” said Vitaly, CMO at Alpha Affiliate .

On July 3, Alpha Affiliates will also participate in the iGB Affiliate Awards, where the company has been shortlisted as a nominee. The official category will be announced shortly.

July 2–3, 2025
ExCeL London – Booth B30

Planning to attend? Let’s talk about maximizing your traffic performance this summer. Book a meeting with us!

MEDIA CONTACT

pr@alpha-affiliates.com

About Alpha Affiliates:

Dominate Player Loyalty: Alpha’s Proven Method

Content Manager — Wed, 04 Jun 2025 09:01:28 +0000

AI is no longer a support tool — it’s foundational. In iGaming, it drives the entire experience: from the first bonus shown to the next game surfaced.
What matters most? Interpreting player behavior in real time and acting before engagement drops.

That changed how Alpha builds: no more gut calls, just fast, measurable iteration. So how does that actually work in practice? The product team broke it down — step by step.

What to Play Next? We Already Know

Everything starts with how players behave. Not with guesswork. The system tracks which games get opened, how long sessions last, how often people return, and what gets ignored.
What players see — bonuses, missions, reminders — shifts based on how they actually play.

When engagement dips, the product steps in early. Not after the player leaves, but while there’s still a chance to keep them in.

Identifying VIP potential within days is one of the most effective ways to boost long-term value. Deposit patterns and in-product behavior show up fast, and the right offers follow.

None of this happens by chance. The entire process is built to test ideas quickly and cut what doesn’t work.

Every decision starts with a reason. Every concept begins with a clear “why” and ends in measurable results.

Test cycles stay tight: notice a drop, run a small change, track the outcome, adjust.

Some tests come straight from the numbers. Others come from instinct or player feedback. Either way, they get validated — or scrapped.

The focus isn’t on how much gets tested. It’s on what moves the needle: stronger retention, higher conversion, better spend over time.

As Irina, Alpha’s CPO, puts it:
“If it works, it stays. If not, it goes. That’s it.”

Pre-VIP Detection

Simple flow: tailored offers, early loyalty triggers, smooth onboarding.

Players come in different types. Some explore. Some chase bonuses. Some play to stay.
Each type needs a different approach — and a different kind of support to stick around.

Now, onto the ones who matter most: VIPs.

“A custom prediction model is already in the works,” says Irina, CPO at Alpha. “But even now, strong signals show up in the first five days. Deposit frequency. Movement across the platform. In-game behavior.”

Once the signals are clear, action comes fast.
Offers align with intent. Rewards are easy to reach. Service levels shift to match expectations. That kind of timing builds trust before it’s ever tested.

Layer in smart localization — the right language, the right tone, the right time — and the experience clicks.

No blockers. No second-guessing.
Just a native feel, wherever the session starts.

The Localization Gap

Personalization only works when it feels familiar.
Players don’t want a global template.
They want something that speaks their language, fits their habits, and reflects how things work in their corner of the world.

That’s why key touchpoints are adapted, not just translated:

Bonus prompts and mission messages follow local patterns
Emails and texts land in the right language and tone
Offers reflect regional timing, behavior, and player expectations

“The goal is clarity,” says Irina, CPO. “Each session should feel like the product understands who’s using it.”

When things click early, players stick around. Simple as that.

5-Second Rule (Not That One)

Players expect value immediately. Miss that window, and they’re already halfway out.

When bonuses didn’t show up right after login, complaints increased by 42 percent.
A minor UI fix brought that number down by 38. Small friction, big consequences.

Churn doesn’t start loud. It shows up in short sessions, long demo time, lower betting activity.

A prompt offer within the first hour of those signals increased reactivation rates by up to 22 percent.

“There’s not much time,” says Irina, CPO. “Miss it, and re-engagement gets a lot harder.”

Timing isn’t about speed anymore. It’s precision down to the millisecond.

Support works the same way. Slow responses hit satisfaction first.
Fast-response tools scan incoming messages, recognize the topic, and highlight rising trends before they become problems.

Common questions are handled by bots. Urgent complaints get pushed to the top.

“It keeps the team focused and the product clean,” Irina adds.

Quick action builds trust. But long-term loyalty comes from fairness.

Trust is the New UX

Fair outcomes matter — and players want to see how it all works.

Probably Fair systems, MetaMask wallets, and blockchains like Ethereum or Polygon make that possible. Every spin, every payout, recorded in full view.

For crypto users, it’s not a bonus. It’s the reason they show up. Fast transactions, no middlemen, nothing hidden.

Everything’s open. Nothing gets swept under the rug.

Beyond the Finish Line

Change doesn’t happen all at once. It comes in loops — test, learn, adjust, repeat. Some ideas land fast. Others take a few tries. The pace is quick, and it’s only getting quicker.

AI already shapes what players see and when they see it. But that’s just the start.
The next step? Real-time interactions that feel less like content, more like conversation. Fast decisions. Clear outcomes. No guesswork.

For gaming teams, that means tighter systems, cleaner workflows, and fewer moving parts.

In a space that doesn’t slow down, the edge comes from seeing ahead — and acting faster than the rest.

How Alpha Affiliates is Reinventing Conference Networking with Immersive Booth Experiences

Content Manager — Thu, 30 Jan 2025 08:28:08 +0000

Every great design starts with a vision, and for Dmitriy Belov, Head of Design at Alpha Affilites, the evolution of our conference booths has been a journey of transformation. What began as a bold idea — to move beyond conventional event spaces — has grown into a signature concept that redefines networking at iGB and SiGMA events worldwide. From the early designs in Amsterdam to the latest innovations in Barcelona, each iteration of our stand has introduced new elements, setting creative and strategic benchmarks that reshape how people connect, interact, and experience events.

Building the Experience: From Budapest to Malta

Our vision was clear from the start: create a space that would encourage meaningful conversations and allow for a seamless, high-energy flow of interaction. Traditional, static booths no longer matched the dynamic nature of modern networking. Instead of following the usual approach, we focused on developing an environment where movement and engagement felt natural.

Amsterdam was the first step toward this goal. By experimenting with contrasting materials, dynamic 3D branding, and immersive design elements, we crafted a space that immediately stood out and attracted attention. Every detail was chosen deliberately to make the booth visually striking while ensuring that it felt accessible and inviting.

Budapest and Malta built upon this foundation, expanding the concept into a full-scale interactive hub. With dedicated lounges, exclusive pop-up stores, and engaging interactive zones, our booth became a key destination at these events. Materials such as gloss, chrome, and textured surfaces were selected not only for their aesthetic appeal but also for the way they influenced the overall atmosphere. Visitors naturally gravitated toward different areas, drawn in by the way textures and finishes interacted with light and space.

Through these refinements, we moved beyond the idea of a traditional booth and developed a concept that encouraged organic interactions and left a lasting impression. And it worked.

iGB Barcelona: The Evolution of Engagement

Barcelona marked a turning point in how we approached event spaces. The goal was not just to enhance the previous designs but to completely rethink how people engage within a conference setting. The structure of the booth was designed to guide visitors through an experience, making their journey through the space feel effortless and intuitive.

From the entrance, the booth invited people into a vibrant and energetic setting. Interactive screens, live engagement areas, and curated merch drops immediately captured attention, creating an atmosphere that encouraged participation rather than passive observation. As visitors moved further into the space, carefully designed visual and architectural elements shaped their experience. Unexpected details such as layered textures, strategic lighting, and dynamic layouts created a sense of discovery, keeping guests engaged and immersed in the environment.

At the core of the booth was the VIP zone, an area specifically designed to provide a contrast to the energy of the main space. Here, visitors found a quiet, comfortable setting where conversations naturally transitioned from casual networking to meaningful business discussions. This space served as a reminder that effective networking is not just about visibility but also about creating opportunities for genuine connection.

A New Standard for Event Spaces

The modern conference booth is no longer just a backdrop for business conversations — it is a carefully curated environment that shapes how connections are formed. Inspired by the concept of contemporary pop-up stores, our booth in Barcelona was designed to immerse visitors in a space that felt fresh, engaging, and interactive.

“Forget what you know about traditional booths. We approached this space as more than just a place to showcase a brand. Every interaction was carefully considered to create a journey through design, energy, and engagement, making networking feel natural and intuitive.”
—
Dmitriy Belov, Head of Design, Alpha Affiliates

Each detail, from the choice of materials to the flow of the space, played a role in shaping the overall experience. Visitors were encouraged to participate, explore, and connect in ways that felt dynamic and authentic. This approach turned the booth into an interactive platform where brand identity was communicated not only through visuals but also through the way people engaged with the space.

Looking Ahead

With every iteration of our booth, we continue to evolve the way event spaces are designed. The success of our Barcelona stand is just the beginning, as we look ahead to developing even more immersive, engaging, and innovative environments at upcoming conferences.

We are committed to pushing creative boundaries and setting new industry standards for networking and brand engagement. Follow our journey as we bring the next evolution of event experiences to life.

See you at the next events!

ALPHA AFFILIATES LAUNCHES HIGH-STAKES ALPHA RACE WITH €200,000 PRIZE POOL

alpha — Tue, 22 Oct 2024 08:59:40 +0000

Limassol, Cyprus – October 21, 2024 – Alpha Affiliates ignites the ALPHA RACE, a high-octane competition running from October 21, 2024 to January 20, 2025, with €200,000 on the line. Affiliates are challenged to push boundaries, with top rewards and custom-branded special gifts for the fiercest top-5 competitors.

“The ALPHA RACE is a test of boldness and ambition,” said Vitaly Anisin, CMO. “It’s a call to the relentless who refuse to settle.”

Participants earn points by driving traffic to Alpha brands, with select brands offering extra rewards. Weekly leaderboard updates fuel the action, while immersive content and interactive features make every turn count.

Time is ticking, and the race is already heating up. Don’t miss your chance to join the action — gear up, compete hard, and claim your spot at the top. For more details, visit Alpha Race

Affiliate Space Boost: Win Big with Alpha & RevenueLab

alpha — Fri, 28 Jun 2024 10:34:08 +0000

We’ve got some fantastic news for you! We’re teaming up with RevenueLab for a promotion that’s going to make your spring even brighter — Affiliate Space Boost. This is your chance to earn some serious cash while working with some of the best brands in the iGaming world.

What’s the deal?

When? April 1st to May 31st, 2024
What’s up for grabs? A whopping $50,000 prize pool!
How does it work?
- Bring in 50 to 99 FTDs and grab an extra $500
- Hit 100 to 249 FTDs for a cool $1,000 bonus
- Reach 250 to 499 FTDs and pocket an extra $2,500
- Achieve 500 to 999 FTDs for a sweet $5,000 bonus
- And if you’re a superstar with over 1000 FTDs, you’ll get a massive $10,000 bonus!
Who can join? Any affiliate registered with RevenueLab.
Geos to target? DE, AT, CH, NL, BE, AU, CA, IT, FR, Chile, GR, Nordics
Which brands? Casino Infinity, 1Red, Loki Casino, Spinch, Neospin, Monixbet, Rakoo, GunsBet

Ready to jump in?

Sign up with RevenueLab if you’re not already on board.
Start driving traffic to our awesome brands.
Rack up those FTDs and climb up the leaderboard.
Check your RevenueLab account on June 1st, 2024 and grab your rewards.

We’re super excited about this promo and can’t wait to see you all crush it! This is a fantastic opportunity to boost your earnings and show off your affiliate skills.

For the detailed terms, head over to Affiliate Space Boost promo page.